Asst. Prof. Dr. Sanaz Farhangi has been serving as Director of the Vocational School of Business at the University of Mediterranean Karpasia since September 2026. She completed her undergraduate studies in Information Technology Engineering at Islamic Azad University of Tabriz (2014), her master’s degree in the Administrative Management programme at the same university (2017), and her doctorate in Tourism and Hospitality Management at Eastern Mediterranean University (2022). Her academic work focuses on the impact of social media on destination image, communication strategies of the tourism sector in times of political uncertainty, customer relationship management and brand perception. Her work in this field has been published in international peer-reviewed journals, notably Sustainability. She has worked as a research assistant and lecturer at various universities. She teaches courses in sustainable tourism, the hospitality and tourism industry, human resources management in tourism, and information technologies. With experience as a human resources specialist in the pharmaceutical sector and as a senior executive (CEO) in the private sector, Dr. Farhangi combines her academic expertise with industry experience to contribute to the development of students’ professional competencies.